New roles in the AI Era and how to transition from CX

Many of us were once worried that AI would lead to job loss and depersonalized interactions in customer support and experience. But it’s actually enhancing our roles, not replacing them.

AI is improving our effectiveness by handling repetitive tasks and streamlining processes. This allows us to focus on meaningful customer interactions, enhancing satisfaction and creating new growth opportunities. 

This allows people to focus on more complex and meaningful customer interactions, creating new opportunities for growth. 

AI tools are empowering us to develop new skills, explore new and innovative roles, and ultimately drive success in the CX landscape. Far from replacing us, AI is actually becoming an ally in our quest to deliver the best customer service there is.

Let’s explore the impact of AI on traditional customer support roles, the new job opportunities emerging, and how CX professionals can transition and thrive in this AI-driven era.

The impact of AI on traditional customer support roles

AI is truly changing customer support by making CX processes more efficient than ever, enhancing customer satisfaction, and creating new job roles. 

Here’s how AI has been reshaping the industry so far:

Enhanced efficiency

AI boosts customer support efficiency by handling repetitive tasks like answering common inquiries, escalating tickets, and automating checks. This allows human agents to focus on complex issues, improving customer satisfaction.

Faster response times

AI helps to speed up response times by using templates and automated responses to handle common inquiries. 

These quick interactions enhance customer experience, as customers receive speedy and accurate solutions to their problems on a regular basis. 

Support agents—relieved from routine tasks—can then prioritize and resolve more complex customer issues more efficiently.

Introducing new roles and job opportunities

The integration of AI in CX is not just about automation, but also about creating new roles and opportunities. 

AI tools open up avenues for new skills development and innovative products and services. As AI takes over routine tasks, CX professionals will have the chance to adapt and acquire new capabilities to manage the new AI-driven environments effectively.

New roles AI is creating in customer support

AI’s impact on CX roles is leading to the emergence of several new positions. Here are some of the key new roles AI is creating:

  • AI Manager: ensures successful adoption and utilization of AI-powered CX solutions, providing training and support.
  • Bot Creator/Prompt Engineer: crafts effective prompts for AI models, ensuring accurate customer responses and refining AI capabilities.
  • AI Implementation Specialist: oversees AI integration, collaborating with teams to identify opportunities and optimize processes.
  • AI Automation Specialist: identifies and automates repetitive tasks using AI tools, deploying bots and virtual assistants.
  • AI QA Manager: leads quality assurance efforts for AI-powered bots, ensuring performance, accuracy, and ethical standards.
  • AI Knowledge Manager: curates and maintains the knowledge base for AI-powered CX tools, ensuring accurate information.
  • AI Conversation Designer: designs and optimizes AI-powered conversational interfaces, crafting engaging dialogues.
  • AI Ethicist: evaluates potential biases and unintended consequences of AI algorithms, ensuring fairness and transparency.
  • AI-Powered CX Strategist: develops CX strategies leveraging AI for personalized, proactive, and efficient customer experiences.
  • Sentiment Analyst: uses AI to analyze customer feedback and social media, gauging sentiment to improve service.
  • AI Experience Analyst: analyzes data from AI-powered CX tools to uncover insights, refining AI models and personalizing journeys.

By embracing these new positions, companies can create more personalized, proactive, and efficient customer support systems, ultimately leading to higher customer satisfaction and loyalty.

Are you afraid of AI?

It’s natural to have concerns about AI’s impact on jobs. However, viewing AI as a helpful tool, rather than a threat, can ease the transition. Instead of avoiding AI, we should learn how to use it effectively and upskill ourselves to manage it well. 

In the evolving CX landscape, learning and implementing AI is crucial for every role. By embracing AI, CX professionals can unlock new opportunities and drive customer satisfaction to new levels.

PartnerHero is the ideal choice for companies seeking creative AI customer service solutions, ready to navigate the future of customer experience.

Elen Veenpere